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Posts by: datacube

What to Look for in a Data Activation Platform?

If you’re interested in ambitious growth and are looking to start activating your data, understand that not every CDP (Customer Data Platform) and DMP (Data Management Platform) will have what it takes. There are several…

Discover How Different Business Departments Benefit from Data Activation

You may not know this, but silos are killing your business.  Data silos have long plagued businesses. From poor document storage to hidden sales data, anything making it more challenging for departments to access, share,…

Unlock Your Business Potential with Data Activation and Visualization

Data activation is essential regardless of your business’s size or nature. After all, data is everywhere – customer preferences, website clicks, sales numbers, breaks taken, and so much more. However, data is only useful when…

Who Needs Data Activation?
October 25, 2023

Who Needs Data Activation?

Everyone.  Literally, everyone who aspires to ambitious growth needs to organize their data legibly and effectively.  Data activation, or the process of making data-based decisions, is essential for businesses of all shapes and sizes –…

Unleashing the Power of Data Activation: A Comprehensive Guide to Uncover its Secrets

Data activation is the process of transforming collected data into useful insights that can be used to inform marketing and business decisions throughout the customer acquisition funnel. Imagine being able to transform mountains of data…

How Data Activation Works
September 11, 2023

How Data Activation Works

Working towards data activation is transforming the way businesses gather, refine, harness, and display actionable insights. Gone are the days of relying solely on data analysts and complex operations to untangle the web of information…

Benefits of Data Activation
September 11, 2023

Benefits of Data Activation

“Unlocking Success: 4 Key Benefits of Data Activation for Growth-Driven Businesses” In today’s highly competitive business landscape, having an edge can make all the difference.  Making real-time decisions based on clear data is that edge…

Best Practices for Data Activation

“Unlocking Data Activation Success: Guidelines to Maximize Your Business Potential Establishing clear objectives is the foundation for successful data activation. Start by defining your desired outcomes and setting specific, measurable goals to ensure a focused…

Top 6 Business Intelligence Trends in 2022 to Watch & Adopt

Top 6 Business Intelligence Trends in 2022 to Watch & Adopt For the last two years, the Covid-19 pandemic put businesses on their heels. Brick-and-mortar stores and service providers (like HVAC, plumbers, and electricians) had…

What Are Business Intelligence (BI) Platforms?

What Are Business Intelligence (BI) Platforms? We’re well into the era of big data. But many businesses are still struggling to capitalize on it. Analysis often take weeks or longer for data scientists to complete….