Archive for November, 2023

If you’re interested in ambitious growth and are looking to start activating your data, understand that not every CDP (Customer Data Platform) and DMP (Data Management Platform) will have what it takes. There are several…

You may not know this, but silos are killing your business.  Data silos have long plagued businesses. From poor document storage to hidden sales data, anything making it more challenging for departments to access, share,…

Data activation is essential regardless of your business’s size or nature. After all, data is everywhere – customer preferences, website clicks, sales numbers, breaks taken, and so much more. However, data is only useful when…